Yearly Archives: 2018
Don’t forget! YouTube Live event on Adobe Data Collection March 12, 2018 Adobe Analytics

March is a busy month for all of us and I am sure for most of you … but what a great time to learn from the best about how ...... Continue »

Personalization Thursdays March 7, 2018 Featured

Personalization Thursdays Each month, the team at Adobe hosts a webinar series called Personalization Thursdays.  The topics vary but the webinars typically focus on features and capabilities of Adobe Target.  The ...... Continue »

Where I’ll Be – 2018 March 6, 2018 Adobe Analytics

Each year, I like to let my blog readers know where they can find me, so here is my current itinerary for 2018: Adobe Summit – Las Vegas (March 27-28) Once again, ...... Continue »

Adobe Data Collection Demystified: Ten Tips in Twenty(ish) Minutes February 26, 2018 Adobe Analytics

We are all delighted to announce our first of hopefully many live presentations on the YouTube platform coming up on March 20th at 11 AM Pacific / 2 PM Eastern! ...... Continue »

Google Data Studio “Mini Tip” – Set A “Sampled” Flag On Your Reports! February 10, 2018 Featured

Google Data Studio “Mini Tip” – Set A “Sampled” Flag On Your Reports! Google’s Data Studio is their answer to Tableau – a free, interactive data reporting, dashboarding and visualization tool. ...... Continue »

Free Adobe Analytics Review @ Adobe Summit February 7, 2018 Adobe Analytics

For the past seven years (and many years prior to that while at Omniture!), I have reviewed/audited hundreds of Adobe Analytics implementations. In most cases, I find mistakes that have ...... Continue »

[Presentation] Foundational Psychology Experiments (And Why Analysts Should Know Them) January 28, 2018 Analysis

On Friday, I had an opportunity to speak at the Microsoft One Analyst conference in Seattle. For those who are interested, here is an annotated copy of the presentation. Please ...... Continue »

10 Tips for Presenting Data January 19, 2018 Analysis

[Originally published by ObservePoint] Big data. Analytics. Data science. Businesses are clamoring to use data to get a competitive edge, but all the data in the world won’t help if your ...... Continue »

Podcasts! January 10, 2018 Featured

I am a podcast addict! I listen to many podcasts to get me news and for professional reasons. Recently, I came across a great podcast called Everyone Hates Marketers, by ...... Continue »

Welcome Tim Patten! January 9, 2018 Digital Analytics Community

While I am running a little behind on sharing this news due to the holidays and some changes in the business I am delighted to announce that Tim Patten has ...... Continue »