Where I’ll Be – 2018
Each year, I like to let my blog readers know where they can find me, so here is my current itinerary for 2018:
Adobe Summit – Las Vegas (March 27-28)
Once again, I am honored to be asked to speak at the US Adobe Summit. This will be my 13th Adobe Summit in a row and I have presented at a great many of those. This year, I am doing something new by reviewing a random sample of Adobe Analytics implementations and sharing my thoughts on what they did right and wrong. A while ago, I wrote a blog post asking for volunteer implementations for me to review, and I was overwhelmed by how many I received! I have spent some time reviewing these implementations and will share lots of tips and tricks that will help you improve your Adobe Analytics implementations. To register for my session at Adobe Summit, click here.
DAA Symposium – New York (May 15)
As a board member of the Digital Analytics Association (DAA), I try to attend as many local Symposia as I can. This year, I will be coming to New York to present at the local symposia being held on May 15th. I will be sharing my favorite tips and tricks for improving your analytics implementation.
Adobe Analytics “Top Gun” Training – Chicago/Austin (May 24, October 17)
Each year I conduct my advanced Adobe Analytics training class privately for my clients, but I also like to do a few public versions for those who don’t have enough people at their organization to justify a private class. This year, I will be doing one class in Chicago and one in Austin. The Chicago class will be at the same venue downtown Chicago as the last two years. The date of the class is May 24th (when the weather is a bit warmer and the Cubs are in town the next day for an afternoon game!). You can register for the class by clicking here.
In addition, for the first time ever, I will be teaming up with the great folks at DA Hub to offer my Adobe Analytics “Top Gun” class in conjunction with DA Hub! My class will be one of the pre-conference training classes ahead of this great conference. This is also a great option for those in the West Coast who don’t want to make the trek into Chicago. To learn more and register for this class and DA Hub, click here.
Marketing Evolution Experience & Quanties – Las Vegas (June 5-6)
As you may have heard, the eMetrics conference has “evolved” into the Marketing Evolution Experience. This new conference will be in Las Vegas this summer and will also surround the inaugural DAA Quanties event. I will be in Vegas for both of these events.
DA Hub – Austin (October 18-19)
In addition to doing the aforementioned training at the DA Hub, I will also be attending the conference itself. It has been a few years since I have been at this conference and I look forward to participating in its unique “discussion” format.
Bonus – Live Pre-Adobe Summit Live Event (March 20)
One last bonus item! My partners Josh West and Kevin Willeitner will be hosting a live YouTube webinar before the US Adobe Summit. In this session, they will share ten tips in twenty minutes related to Adobe Analytics data collection. To learn more, click here.