Ever since Data Studio released scheduling, I’ve found the feature very handy for the purpose of alerts and performance monitoring. Prior to this feature, I mostly used the in-built Alerts feature ...... Continue »

Over the past few years, I’ve had the opportunity to spend a lot of time in Google’s Data Studio product. It has allowed me to build intuitive, easy-to-use reporting, from a ...... Continue »

Sometimes, seeing how data changes over time can inform you about trends in your data. One way to do this is to use time-lapse. Who hasn’t been mesmerized by a ...... Continue »

Recently, I was working with a client who needed to group a bunch of dimension items for an analysis. While this would seem like an easy thing to do in ...... Continue »

Recently, one of the members of our Adobe Analytics Expert Council (AAEC) was lamenting that in the [old] Reports interface of Adobe Analytics, there is a Daily Unique Visitors metric, ...... Continue »

There are never enough hours in an analyst’s day! In my session at Observe Point Validate yesterday, I shared a few random hacks and time-saving techniques, to help you maximize ...... Continue »

In my last post, I shared how you could build segments from website paths using the flow visualization in Analysis Workspace. This was done by right-clicking on a specific path ...... Continue »

Recently, Adobe updated the Analysis Workspace Flow visualization to offer more flexibility, especially when it comes to repeat instances. Many Adobe Analytics users have wanted to abandon the pathing reports ...... Continue »

One of the lesser-known features in the old Adobe Analytics interface was Targets. Targets allowed you to upload numbers that you expected to hit (per metric) so that you could ...... Continue »

Recently, I was working with a client to explain how panels work in Analysis Workspace. Panels in Workspace allow you to embed data visualizations and each panel can have its ...... Continue »