Yearly Archives: 2020
Adobe Target and Adobe Analytics Webinar with Adobe October 23, 2020 Adobe Analytics

I had the amazing good fortune to be in the testing and optimization space since 2006 when I joined a small company called Offermatica.  In 2008, Offermatica (now Adobe Target) ...... Continue »

Our campaign to raise money for Black Girls CODE July 6, 2020 General

A little more than a week ago I could not sleep. I was about to ask the analytics community for money at what has proven to be a tough time ...... Continue »

Analytics Demystified Supports Black Lives Matter June 29, 2020 General

I have white privilege. I was born into it, and throughout my life I have been given opportunities simply because I am white. I don’t want to say I have taken ...... Continue »

How Adobe Target can help in the craziest of times… March 20, 2020 Featured

It has been a crazy week but I don’t have to tell any of you that.  Many of you might be new to working from home, adjusting to homeschooling (the ...... Continue »

Data Studio (Random) Mini-Tip: Fixing “No Data” in Blends February 26, 2020 Featured

I encountered a (maybe?) very random issue recently, with a nifty solution that I didn’t know about, so I wanted to share a quick tip. The issue: I have two metrics, ...... Continue »

Using Multiple Date Selectors in Data Studio January 21, 2020 Google Analytics

Using Multiple Date Selectors in Data Studio Recently a question came up on Measure Chat asking about using multiple date selectors (or date range controls) in Data Studio. I’ve had a ...... Continue »