Your Guide to Understanding Conversion Funnels in Google Analytics Updated December 2018, to include Advanced Analysis TL;DR: Here’s the cheatsheet. Often I am asked by clients what their options are for understanding conversion ...... Continue »

A Step-By-Step Guide To Creating Funnels in Google’s Data Studio This is an update to a 2017 blog post, since there are a ton of new features in Data Studio that ...... Continue »