I’m chunking up my reflections on last month’s eMetrics conference in San Francisco into several posts. I had a list of eight possible topics, and this is the fourth and (probably) final ...... Continue »

I’m chunking up my reflections on last week’s eMetrics conference in San Francisco into several posts. I’ve got a list of eight possible topics, but I seriously doubt I’ll managed to cover ...... Continue »

I’m chunking up my reflections on last week’s eMetrics conference in San Francisco into several posts. I’ve got a list of eight possible topics, but I seriously doubt I’ll managed to cover ...... Continue »

I’m chunking up my reflections on last week’s eMetrics conference in San Francisco into several posts. I’ve got a list of eight possible topics, but I seriously doubt I’ll managed ...... Continue »

I had a great time in Boston last week at eMetrics. The unintentional theme, according to my own general perception and the group messaging backchannel that I was on, was ...... Continue »

Update: I misstated @johnlovett’s follower count in the initial post. This was a fatigue-driven user error on my end — not bad data coming from either tool employed in this ...... Continue »

I took a run at the #emetrics tweets to see if anything interesting turned up. Rather than jump into Nielsen Buzzmetrics, which was an option, I just took the raw ...... Continue »

I attended the eMetrics Marketing Optimization Summit earlier this week in D.C., and this post is my attempt to hash out my highlights from the experience. Of all the conferences ...... Continue »