Our campaign to raise money for Black Girls CODE
A little more than a week ago I could not sleep. I was about to ask the analytics community for money at what has proven to be a tough time for many, and I was about to make a statement about the values that our company holds. It’s a little nerve-wracking I admit.
I shouldn’t have worried in retrospect.
Jason Thompson of 33 Sticks and I set out to raise $40,000 for Black Girls CODE by agreeing to match up to $20,000 in donations. We gave ourselves two weeks to raise the money and meet our goal.
I just want to say I am personally HUGELY GRATEFUL for the support we have received from the digital measurement community in this campaign. Nearly 100 individual donations large and small have pushed us past our goal and now we are well on our way to raising over $50,000.
We still welcome your donations, instructions to do that are pasted below, but again, from the bottom of my heart … thank you all. Thank you for thinking beyond your own lives and considering the lives of others. Thank you for recognizing that racism is present even if we personally do not see it. Thank you for sharing our desire to have a more diverse, more equitable, and more balanced technology landscape over time.
You are all awesome.
If you’d like to make a donation as part of the Demystified/33 Sticks campaign for Black Girls CODE:
- Decide how much you can contribute, knowing that Jason and I are matching you dollar for dollar
- Go to donorbox.org/support-black-
girls-code and make your donation - When you get your email confirmation of the donation, which is also your tax donation receipt, forward that to either blm@
analyticsdemystified.com or bl m@33sticks.com. If you want to redact the email and remove your personal info that is totally fine, we just need to know how much you donated! - Track our collective progress online at https://tinyurl.com/
demystified-33sticks
