Reporting

Ever use the "KPI as a tachometer" analogy?

The Dashboard Spy has what I agree is a beautiful dashboard this morning built by a creative agency for Subaru to track brand awareness. Especially the second slide with the speedometer/tachometer images conveys the simplicity with with this type of information (at least at the top-level) should be conveyed. Nice work, Subaru!

I wonder what Clint at InstantCognition thinks?

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