Analytics Demystified Blogs

Introducing, MiaProva – an Optimization Management Platform!
By on March 20, 2017

Last month marked five years since I joined the team at Analytics Demystified as a Partner to oversee and manage the Optimization Program.  It has been an incredibly fun and ... read more »

Ten Tips For Presenting Data from MeasureCamp SF #1
By on July 23, 2017

Yesterday I got to attend my first MeasureCamp in San Francisco. The “Unconference” format was a lot of fun, and there were some fantastic presentations and discussions. For those who requested it, ... read more »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 2 of 5
By on July 21, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 2 Digital Analytics is a relatively new field, and as such, we can learn a lot from other disciplines. ... read more »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 1 of 5
By on July 20, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 1 Digital Analytics is a relatively new field, and as such, we can learn a lot from other disciplines. ... read more »

Podcast #067: R you Considering Python?
By on July 18, 2017

On the latest episode of The Digital Analytics Power Hour podcast, Michael and I sat down with Ryan Praskieviecz from EY to chat about his experience learning to “program with data” ... read more »

Get Your Analytics Training On – Down Under!
By on July 17, 2017

Get Your Analytics Training On – Down Under! G’day Aussies!* Analytics Demystified is looking at potentially holding Analytics training in Sydney, in November of this year. We’re looking to gauge interest (given ... read more »

How to Build a Brain-Friendly Bar Chart in R
By on July 17, 2017

This post was inspired by a post by Lea Pica: How to Build a Brain-Friendly Bar Chart in Domo. In that post, Lea started with the default rendering of a ... read more »

Your Guide to Understanding Conversion Funnels in Google Analytics
By on July 12, 2017

Your Guide to Understanding Conversion Funnels in Google Analytics Often I am asked by clients what their options are for understanding conversion through their on-site funnel, using Google Analytics. This approach ... read more »

Mobile Analytics Summit Recap
By on July 10, 2017

I recently participated in the first ever Mobile Analytics Summit, which was a fantastic event chock full of great information and insights. The virtual format allowed attendees to tune in ... read more »

R You Interested in Auditing Your Google Analytics Data Collection?
By on July 7, 2017

One of the benefits of programming with data — with a platform like R — is being able to get a computer to run through mind-numbing and tedious, but useful, ... read more »

Evolution of the Analysis Exchange
By on July 6, 2017

When we created the Analysis Exchange years ago my Partners and I all knew the industry needed better gateways into the field. Being “old school” each of us had more ... read more »