Do You Want My Adobe Analytics “Top Gun” Class In Your City?
This past May, I conducted my annual Adobe Analytics “Top Gun” classes to a packed room in Chicago. I always love doing this class because it helps the attendees get more out of Adobe Analytics when they get back to their organizations. I have done this class in Europe several times and usually once a year in the US. The feedback has been tremendous as can be seen by some of the reviews on LinkedIn shown below.
However, I often get requests to do my class in various cities across the US (and the world), but I don’t have the time to orchestrate doing that many trainings per year. To conduct a class, I need a minimum of 15 people and the cost of the class is about $1,250 per person for the full one-day class. I also need to find a free venue to conduct the class, which is often at a company that has a large conference room or a training room.
Since I would like to do more classes, but am time constrained, I am going to try something new this year. I am going to let anyone out there bring my “Top Gun” class to their city by asking you to help host my class. If you have a venue where I can conduct my Adobe Analytics “Top Gun” class, and you think you can work with your local Adobe Analytics community to get at least 10 people to commit (I can usually get a bunch once I advertise the class), I am happy to hit the road and come to you and conduct a class. So if you are interested in hosting my “Top Gun” class, please e-mail me and let’s discuss. I also conduct my class privately for companies that have enough people wanting to attend to justify the cost, so feel free to reach out to me about that if interested as well.
To help identify cities that are interested, I have created a Google Form where anyone can submit their name, e-mail and City/Region, so if you are interested in having my “Top Gun” class in your city, please submit this form!
In case you need help selling the class to your local folks, more info about the class follows.
Adobe Analytics “Top Gun” Class Description
It is a one day crash course on how Adobe Analytics works behind the scenes based upon my Adobe Analytics book. This class is not meant for daily Adobe Analytics end-users, but rather for those who administer Adobe Analytics at their organization, analysts who do requirements gathering or developers who want to understand why they are being told to implement things in Adobe Analytics. The class goes deep into the Adobe Analytics product, exploring all of its features from variables to merchandising to importing offline metrics. The primary objective of the class is to teach participants how to translate every day business questions into Adobe Analytics implementation steps. For example, if your boss tells you that they want to track website visitor engagement using Adobe Analytics, would you know how to do that? While the class doesn’t get into all of the coding aspects, it will teach you which product features and functions you can bring to bear to create reports answering any question you may get from business stakeholders. It will also allow you and your developers to have a common language and understanding of the Adobe Analytics product so that you can expedite getting the data you need to answer business questions.
Adobe Analytics “Top Gun Class Feedback
To view more feedback, check out the recommendations on my LinkedIn Profile.