Analytics Demystified - Insights from the global authority on digital analytics and optimization
  • Home
  • About Us
  • Services
    • Strategy
    • Analysis
    • Adobe
    • Google
    • Mobile
    • Testing
    • Implementation
    • Training
  • Blog
    • Hawkins
    • Willeitner
    • Kiss
    • West
    • Patten
    • Peterson
  • Contact
  • More Options »

Eric Peterson

Senior Partner and Founder

  • schedule a consult

    We would love to talk with you directly about your analytics needs and how Analytics Demystified can help. Please either call Eric Peterson directly at (360) 833-3996 or email us at consulting@analyticsdemystified.com

Home ≫ Partner ≫ Eric T. Peterson

Eric T. Peterson is author of Web Analytics Demystified, Web Site Measurement Hacks and The Big Book of Key Performance Indicators and a long-time member of the web analytics community. He frequently presents on web analytics and is often cited in articles about digital measurement. In the past Mr. Peterson has worked with well-known brands like Microsoft, HP, Cisco, Best Buy, Disney, LEGO, CBS and CBS News, and ESPN. Mr. Peterson is also the founder of The Analysis Exchange, a completely new way to gain experience with digital measurement.

As an employee of Analytics Demystified Eric is a member of the Digital Analytics Association (DAA), an Adobe Business Partner, and a Google Analytics Certified Partner.

Contact Eric T. Peterson

  • eric@analyticsdemystified.com
  • 360-833-3996

Eric T. Peterson's Posts

ACCELERATE 2.0 coming in 2019: Save the Date

By Eric Peterson on August 6, 2018

FacebookTwitterLinkedIn
  • Our campaign to raise money for Black Girls CODE

    By Eric Peterson on July 6, 2020

    FacebookTwitterLinkedIn
  • Analytics Demystified Supports Black Lives Matter

    By Eric Peterson on June 29, 2020

    FacebookTwitterLinkedIn
  • Guest Post: Test Confidence – a Calculated Metric for Analysis Workspace

    By Eric Peterson on April 8, 2019

    FacebookTwitterLinkedIn
  • Two days of training in Chicago in October

    By Eric Peterson on February 26, 2019

    FacebookTwitterLinkedIn
  • Big Book of Key Performance Indicators

    By Eric Peterson on January 10, 2019

    FacebookTwitterLinkedIn
  • Announcing additional ACCELERATE speakers from Twitch, Google, and Nordstrom!

    By Eric Peterson on October 30, 2018

    FacebookTwitterLinkedIn

Analytics Demystified - Insights from the global authority on digital analytics and optimization
  • Web Analytics Demystified, Inc.
    P.O. Box 589
    Camas, WA 98607
    (360) 833-3996
  • Connect

    • facebook
    • twitter
    • google plus
    • linkedin

About Us

  • Sitemap
  • Privacy
  • Terms

Services

  • Strategy
  • Adobe Analytics
  • Google Analytics
  • Testing
  • Implementation
  • Training
  • Staffing

Community

  • Analysis Exchange
  • Demystified Library
  • Analyst Resources
  • Books and White Papers

Blog

  • Eric Peterson
  • Michele Kiss
  • Josh West
  • Brian Hawkins
  • Kevin Willeitner
  • Tim Patten

Connect

  • facebook
  • twitter
  • google plus
  • linkedin



Copyright © 2023 Analytics Demystified

  • Privacy Policy
  • Sitemap