Salary distribution data for Europe and Canada
A number of folks from around the world wrote me after downloading our recent research on web analytics salaries in the U.S. asking if we had comparable numbers for Europe, Canada, and the rest of the world. I don’t have anything formal, but I was able to use a very cool product from Tableau Software to analyze the raw data and produce the following:
Keep in mind that the non-U.S. salaries were translated into U.S. dollars (USD) by the respondents so there may be some error introduced during that process. “Rest of World” includes Asia/Pacific, Mexico, Middle East/Africa, South/Central America and Caribbean. I had to group “Rest of World” to get an appropriate sample size (around 30 responses) so this group is not particularly useful but I wanted to include it.
A few things pop out at me from this data:
- Canadians are, by and large, underpaid compared to their U.S. counterparts, with 95% of respondents indicating they are earning under $100,000 USD annually (see figure below)
- European salaries appear to be more-or-less similar to those of their U.S. counterparts, but this is a function of how I have grouped salary bands together (see figure below)
- There is a pronounced difference in salary distribution here in the American West, with only 59% of respondents reporting salaries under $100,000 USD and 34% earning between $100,001 USD and $150,000 USD annually
Regarding Canada and Europe, here is an expansion of the salary distribution at the lower end of the salary scale:
Here you can see better how respondents in Canada and Europe are paid in the lowest salary band (under $100,000 USD annually) Canadians, 95% of whom report making less than $100,000 USD have a much less skewed distribution than European respondents (48% of whom report earning less than $50,000 USD annually.)
Both my son and I are sick today so I’ll hold off providing any more analysis but what do you think? If you live in Canada or Europe, does this make sense to you? Have you been reading job postings from here in the U.S. and wondering about how salaries being offered differ from those where you live? Is there something about business or culture that explains this data, or do you think it’s simply a function of the relative awareness of the need for dedicated web analytics resources?
