Originally written by Eric Peterson on July 23, 2010
I am very sorry to say that our European partner Aurelie Pols has decided to leave Analytics Demystified and pursue other goals in her life. While I am very sad to announce this, I have certainly enjoyed working with Aurelie over the past year and on behalf of myself, my family, and our partner John Lovett we wish Aurelie, Rene, and little Luca all the best.
Eric T. Peterson is author of Web Analytics Demystified, Web Site Measurement Hacks and The Big Book of Key Performance Indicators and a long-time member of the web analytics community. He frequently presents on web analytics and is often cited in articles about digital measurement. In the past Mr. Peterson has worked with well-known brands like Microsoft, HP, Cisco, Best Buy, Disney, LEGO, CBS and CBS News, and ESPN. More recently, Mr. Peterson has founded The Analysis Exchange, a completely new way to gain experience with digital measurement.
As an employee of Analytics Demystified Eric is a member of the Digital Analytics Association (DAA), an Adobe Business Partner, and a Google Analytics Certified Partner.