It's not even the end of January and I'm 1 for 5 on my predictions!
Originally written by Eric Peterson on January 8, 2007
I got word a few days back that W. Greg Dowling, my replacement at JupiterResearch covering among other things web analytics, has left JupiterResearch for Modem Media. Greg started last week as the Vice President/Associate Director of Digital Marketing Analytics. According to Greg, his new job will have him:
“[Focusing] on developing Modem’s capabilities in Web analytics, growing Web analytics consulting revenue, and building cross-capability integration of Web analytics into all Modem deliverables.”
While I am quite bummed out to hear that Greg has left JupiterResearch, after talking to him for awhile I’m excited for him in his new opportunity. Best of luck, Greg!
Eric T. Peterson is author of Web Analytics Demystified, Web Site Measurement Hacks and The Big Book of Key Performance Indicators and a long-time member of the web analytics community. He frequently presents on web analytics and is often cited in articles about digital measurement. In the past Mr. Peterson has worked with well-known brands like Microsoft, HP, Cisco, Best Buy, Disney, LEGO, CBS and CBS News, and ESPN. More recently, Mr. Peterson has founded The Analysis Exchange, a completely new way to gain experience with digital measurement.
As an employee of Analytics Demystified Eric is a member of the Digital Analytics Association (DAA), an Adobe Business Partner, and a Google Analytics Certified Partner.