Have you got your copy of Waiting for your Cat to Bark?
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Originally written by Eric Peterson on June 20, 2006
When Bryan Eisenberg sent me a reviewers copy of Waiting for Your Cat to Bark: Persuading Customers When They Ignore Marketing I was pretty impressed, it’s a great book. When they then showed me the preview of the CD that could come with the book I was more impressed, they have some great companion materials. Now that the book is officially for sale, I recommend that you don’t take my word for it, you should get your own copy today!
Hey, I just noticed that the book is number one on the Business > Consumer Behavior Bestsellers List at Barnes & Nobel online. Very cool!
Congratulations to both Bryan and Jeffrey on getting their next bestseller out the door.
Eric T. Peterson is author of Web Analytics Demystified, Web Site Measurement Hacks and The Big Book of Key Performance Indicators and a long-time member of the web analytics community. He frequently presents on web analytics and is often cited in articles about digital measurement. In the past Mr. Peterson has worked with well-known brands like Microsoft, HP, Cisco, Best Buy, Disney, LEGO, CBS and CBS News, and ESPN. More recently, Mr. Peterson has founded The Analysis Exchange, a completely new way to gain experience with digital measurement.
As an employee of Analytics Demystified Eric is a member of the Digital Analytics Association (DAA), an Adobe Business Partner, and a Google Analytics Certified Partner.