The Big Book of Key Performance Indicators is NOW ON SALE!
Originally written by Eric Peterson on January 1, 2006
All of you who have pre-ordered this book should have just received an email from me (eric at webanalyticsdemystified dot com) describing how to download your copy of The Big Book of Key Performance Indicators. If you didn’t, please write me directly and I’ll make sure you get your copy.
If you’ve been waiting to make sure I actually complete the book on time before you purchase, feel free to have at it now!
Thanks again to everyone who pre-ordered the book! Your contribution made this project possible and I hope you enjoy the book.
Eric T. Peterson is author of Web Analytics Demystified, Web Site Measurement Hacks and The Big Book of Key Performance Indicators and a long-time member of the web analytics community. He frequently presents on web analytics and is often cited in articles about digital measurement. In the past Mr. Peterson has worked with well-known brands like Microsoft, HP, Cisco, Best Buy, Disney, LEGO, CBS and CBS News, and ESPN. More recently, Mr. Peterson has founded The Analysis Exchange, a completely new way to gain experience with digital measurement.
As an employee of Analytics Demystified Eric is a member of the Digital Analytics Association (DAA), an Adobe Business Partner, and a Google Analytics Certified Partner.