Want to meet Analytics Demystified?

Whoa I cannot believe it is nearly March already, can you? Seems like 2010 took off like a rocket and is only moving faster and faster every day, which is great if you’re like me and you prefer “hectic” to “easy going” and are happiest when you’re fully engaged. And speaking of being busy … my travel schedule in the next few months looks awesome and will let me meet even more great companies working to take a more strategic approach towards web analytics. If you’re going to be at any of the following events, email me directly and we can arrange a time to chat!

Here are some details about where you can meet me in the coming months:

• March 2nd to 4th, Omniture Summit, Salt Lake City, Utah. Next week I will be attending what has become the biggest party in all of web analytics, the Omniture Summit. Say what you want about Omniture, these guys know how to put on an amazing event, chock full of content, presentations, and amazing “extras” (for example, last year they had Maroon 5 play and Glenn “Big Baby” Davis hanging out at the concert, talking about the Internet and web analytics. How cool is that?)
• March 9th, SearchFest, Portland, Oregon. On Tuesday, March 9th I will be here in the Rose City presenting with Aaron Gray in the afternoon. Our presentation is “Measuring Online Success: Top Down and Bottom Up” in which Aaron will examine success from a more tactical perspective (his forte!) and I will focus on the strategy and governance issues that all companies need to consider. If you’re in Portland and haven’t registered for SearchFest 2010 you can use the promo code: SPKR-SEMPDXSF1020 and save a little green.
• The week of March 22nd I will be in Austin, Texas with a client and am hoping to cajole the local crew into having a Web Analytics Wednesday, Texas-style. I know Jennifer Day in Dallas will be mad that I’m not getting to Dallas first (since I owe Dallas after their amazing photo contest win … did you all see this?) If you’re in Austin STAY TUNED!
• Moving into April, John and I will both be going to the Coremetrics conference, also in Austin, Texas during the week of April 26th. Details about our participation are still being finalized but suffice to say we will be there for the Armadillo races, the awesome BBQ, and to learn more about Coremetrics momentum in the market. If you are a Coremetrics client please contact the company for details about their conference.
• The first week in May John and I will be at Emetrics in San Jose. I will be delivering a keynote speech with Bryan Eisenberg similar to the “Top Down/Bottom Up” presentation I will give with Aaron Gray at SearchFest (and to be fair, the idea was Jim Sterne’s in the first place, since he is the “idea guy!”)  I will also be presenting something at the concurrent Conversion Conference put on by Tim Ash so look for details on that.
• Also in May I will be at the Unica conference in Orlando, Florida during the week of May 17th. I’ve not been to a big Unica event and am pretty excited about this one. Details are still being worked out and if you’re a Unica customer you should reach out to the company directly for details on the conference.

Phew, huh? Between that, client work, our Analysis Exchange efforts, and oh yeah, being a dad I’m more or less busy until summertime … which is not to say we’re not still open to new clients. We’re always happy to talk with companies about how John, Aurelie, and I can accelerate business successes through web analytics. If you’re ready to take a more strategic approach towards digital measurement, we’d love to talk to you!

Finally, I wanted to mention a conference that many of you might not know about but your peers in the marketing group definitely do: The Online Marketing Summit. I have been a speaker at OMS for several years and have always been impressed but this time I was absolutely floored by the event. Over 800 B2B and B2C marketers from around the country converged on San Diego this week to hear some amazing content. If you do online marketing you really need to have a look at what OMS has to offer.