Originally written by Eric Peterson on March 28, 2006
I just saw this post from Jim Novo of, among other things, the Web Analytics Association’s Education Committee. Apparently, if you’re a good writer and have any insight into the analysis and testing of …
Banner ads
Rich Media (Flash, EyeBlaster, etc.)
Branding
Buzz/Consumer Generated Media
Public Relations efforts
… then the WAA would like to pay you $500 for your work. Between 1,200 and 1,500 words which any good writer can kick out the time it takes to finish a double-tall nonfat latte.
Eric T. Peterson is author of Web Analytics Demystified, Web Site Measurement Hacks and The Big Book of Key Performance Indicators and a long-time member of the web analytics community. He frequently presents on web analytics and is often cited in articles about digital measurement. In the past Mr. Peterson has worked with well-known brands like Microsoft, HP, Cisco, Best Buy, Disney, LEGO, CBS and CBS News, and ESPN. More recently, Mr. Peterson has founded The Analysis Exchange, a completely new way to gain experience with digital measurement.
As an employee of Analytics Demystified Eric is a member of the Digital Analytics Association (DAA), an Adobe Business Partner, and a Google Analytics Certified Partner.