Analytics Demystified is excited to have opened registration for ACCELERATE 2019 on January 25th in Los Gatos, California. You can see the entire agenda including speakers, topics, and information about ... read more »
Google Analytics Segmentation: A “Gotcha!” and a Hack
Google Analytics segments are a commonly used feature for analyzing subsets of your users. However, while they seem fairly simple at the outset, ... read more »
Last week, I shared how to calculate and incorporate your business requirement completion percentage in Analysis Workspace as part of my series of posts on embedding your business requirements and ... read more »
Understanding Marketing Channels in Google Analytics: The Good, The Bad – and a Toy Surprise!
Understanding the effectiveness of marketing efforts is a core use case for Google Analytics. While we ... read more »
Last week, I wrote about a concept of having your business requirements and SDR inside Analysis Workspace. My theory was that putting business requirements and implementation information as close to ... read more »