Regardless of your business model, conversion is one of the most important visitor activities you need to track. By calculating the average cost per conversion you can ensure that ... read more »
Analytics Demystified Blogs
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We would love to talk with you directly about your analytics needs and how Analytics Demystified can help. Please either call Eric Peterson directly at (360) 833-3996 or email us at consulting@analyticsdemystified.com
Visitor acquisition costs often spiral out of control when left untracked. While tracking these costs can be difficult in the long run the effort is worth it. Definition A function of ... read more »
Most companies forget to track one of the most important customer support metrics there is: the amount of time it takes you to respond to a customer request sent via ... read more »
I sent an email out to very few people announcing this weblog. Two of them, Xavier Casanova and Bob Page are analytics gurus and bloggers. They saw fit ... read more »
Average visits per visitor over a finite timeframe can help you understand how much interest or momentum the “average” visitor has. Definition The total number of visits divided by the total number ... read more »
Average page views per visit are an excellent indicator of how compelling and easily navigated your content is. Definition The total number of page views divided by the total number of visits ... read more »
There have been a glut of people blogging about books they’re writing lately–Scoble, Battelle and more–and since I’m going to write the complete treatise on key performance indicators I thought ... read more »