On Friday, I had an opportunity to speak at the Microsoft One Analyst conference in Seattle. For those who are interested, here is an annotated copy of the presentation. Please ... read more »
Michele Kiss BLOG
Senior Partner
[Originally published by ObservePoint] Big data. Analytics. Data science. Businesses are clamoring to use data to get a competitive edge, but all the data in the world won’t help if your ... read more »
Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other disciplines. This ... read more »
Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 4 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ... read more »
Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 3 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ... read more »
Yesterday I got to attend my first MeasureCamp in San Francisco. The “Unconference” format was a lot of fun, and there were some fantastic presentations and discussions. For those who requested it, ... read more »
Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 2 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ... read more »
Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 1 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ... read more »
Get Your Analytics Training On – Down Under! G’day Aussies!* Analytics Demystified is looking at potentially holding Analytics training in Sydney, in November of this year. We’re looking to gauge interest (given ... read more »
Your Guide to Understanding Conversion Funnels in Google Analytics Updated December 2018, to include Advanced Analysis TL;DR: Here’s the cheatsheet. Often I am asked by clients what their options are for understanding conversion ... read more »