Kevin Willeitner BLOG

Senior Partner

New Calculated Metrics in Adobe Discover
New Calculated Metrics in Adobe Discover
By on October 30, 2012

You have always been able to use segments and calculated metrics in Adobe Discover but now you can include segments WITHIN your calculated metrics! This greatly increases the flexibility of ... read more »

Sorting with Formulas for Bounce Rate – Excel Tip
By on October 24, 2012

During my career I have developed a ton of Excel tricks that enabled me to mold data just the way I like it. It all began when I took an ... read more »

Kevin Willeitner: The Latest Partner at Demystified
By on September 16, 2012

I am wildly excited by the opportunity to join the Demystified team. I look forward to contributing my own expertise to the deep knowledge of Eric, John, Adam, and Brian ... read more »