John Lovett BLOG

Senior Partner

The Privacy Apogee
The Privacy Apogee
By on December 27, 2010

The biggest topic that you will grapple with in 2011 is consumer privacy. We are at the most liberal and lenient point of consumer privacy in the history of time. ... read more »

Santa Puts Aprimo Under the Tree!
By on December 22, 2010

2011 is shaping up to be the year of big marketing. And luckily for us measurers, smart marketing is founded in data and measurement. With IBM’s recent acquisition rampage and ... read more »

Phew…!
By on December 16, 2010

Phew. It’s been crazy weeks for me lately. At the moment, we just put up the tree, kids are all quiet and I’m drinking a glass of red. It’s one ... read more »

My Letter To The C-Suite
By on October 22, 2010

The following originally posted in Exact Target’s 10 Ideas To Turn Into Results report. It’s part of their Letters to the C-Suite Series and this is my letter… To The ... read more »

Acquisitions Aplenty! comScore Buys Nedstat
By on September 2, 2010

We’re certainly on an acquisition hot roll here in our cozy little measurement industry. This week marked yet another buy-up of a web analytics company, Netherlands based Nedstat, was acquired ... read more »

IBM buys Unica in $480M Deal
By on August 13, 2010

So the beauty of one public company buying another is that they usually hold an analyst call to explain the rationale. Props to IBM for holding this call just two ... read more »

Webtrends Acquires Transpond: Analytics, Meet Apps
By on August 10, 2010

The burning question on many a web analyst’s mind today is likely…Who is Transpond? That’s the question I asked when I first learned of Webtrends’ plan to acquire the San ... read more »

Web’s Goldmine – or – Consumer Jackpot?
By on August 1, 2010

This weekend the Wall Street Journal produced a well researched article called The Web’s New Gold Mine: Your Secrets. Apparently, it’s the first in a series of articles about Internet ... read more »

Be-Still My Analytical Heart
By on June 22, 2010

Okay…I’ve been quiet about the Coremetrics acquisition by IBM for long enough now. While the dust still won’t settle until sometime in Q3’10, when this deal passes FTC scrutiny, I’m ... read more »

The Impending Acquisition of Adobe
By on May 23, 2010

This is purely speculation. I have no inside knowledge into the possibility I present here other than hypothetical conversations with peers. Sean Power brought up the topic over dinner recently, ... read more »