One of the nicest guys in all of web analytics interviewed
The estimated hundreds of thousands of web sites now running Google Analytics owe some part of the availability of said solution to Brett Crosby. I’ve known Brett now for years and have always been impressed with his candor, honesty and fundamental desire to “spread the word” about web analytics. Now Brett and his team run the world’s most popular web analytics application.
Manoj Jasra at Web Analytics World has a really good interview with Brett you should read if you haven’t already. Especially interesting to me, given my recent bent about measuring the emerging Web 2.0 universe, was Brett’s comment about how Google + Google Analytics + Jeff Veen are working on the problem. Watch out, world!