More information on the Web 2.0 Measurement Working Group idea I had …
Originally written by Eric Peterson on October 12, 2006
Clint’s right, I need to get the Web 2.0 Measurement Working Group organized. Curse Clint for being right, again. I’d offer excuses, but they’re all lame like “busy doing my real job” and “spending time with my children” … Suffice to say, I hope to corner folks at Emetrics next week and get the ball rolling. If you’re going to be there, look for me and hopefully we can share ideas about what a measurable “Web 2.0” will look like.
For those of you not attending Emetrics, give me another week after the event and I’ll create the Skypecast.
Eric T. Peterson is author of Web Analytics Demystified, Web Site Measurement Hacks and The Big Book of Key Performance Indicators and a long-time member of the web analytics community. He frequently presents on web analytics and is often cited in articles about digital measurement. In the past Mr. Peterson has worked with well-known brands like Microsoft, HP, Cisco, Best Buy, Disney, LEGO, CBS and CBS News, and ESPN. More recently, Mr. Peterson has founded The Analysis Exchange, a completely new way to gain experience with digital measurement.
As an employee of Analytics Demystified Eric is a member of the Digital Analytics Association (DAA), an Adobe Business Partner, and a Google Analytics Certified Partner.