[Shared by Nancy Koons, Digital Analytics Consultant, Team Demystified …] One of the things I love about working with the folks at Demystified are the conversations about analytics that often spring ...... Continue »

Raise your hand if you’re running Adobe Analytics on your site. Okay, now keep your hands up if you also are running Google Analytics. Wow. Not very many hands went down ...... Continue »

The need to define your Key Performance Indicators is an old, tired concept. Been there, done that, we get it.* But how many of us think about the need to revisit those ...... Continue »

This post was inspired by a recent conversation on Measure Slack, where Andrew Richardson posed the question: One discussed shift is the desire businesses have to understand a customer along their ...... Continue »

One of the great things about Analysis Workspace is that it begs you to keep driving deeper and deeper into analysis in ways that the traditional Adobe Analytics reports do ...... Continue »

Yesterday, the Adobe Analytics team added a lot of cool new functionality related to Analysis Workspace. One of these additions was the addition of a Fallout visualization, which was previously ...... Continue »

In my (vast amounts of) free time, I am a Les Mills group fitness instructor for BodyPump (weight training), RPM (indoor cycling) and CXWORX (functional core training.) While analytics and ...... Continue »

Recently at an offsite meeting I had the chance to chat with most of our Team Demystified contractors about the Team model and how it differs from the direct or agency work ...... Continue »

Welcome to the Team Demystified blog! Our team of experience contractors will be sharing their insights and observations about the ground-level work they do with our clients around the globe ...... Continue »

Last week I had the rare opportunity to bring nearly 20 of the best minds in the Analytics industry to a private retreat in Maui, Hawaii. In between events and ...... Continue »