Like a lot of American companies, Nationwide (Nationwide: Car Insurance as well as the various other Nationwide businesses) goes into semi-shutdown mode between Christmas and New Years. I like racking ...... Continue »

I was reading a post recently outlining a somewhat incomplete attempt to measure something called “Influence” as a measure of success in Twitter. Being a champion for complicated and easily ...... Continue »

Those of you who were unable to attend the webcast I did with Coremetrics and the Direct Marketing Association in December titled “Create Your Web Analytics 2009 Action Plan” are ...... Continue »

I attended a one-day seminar today on “The Role of Statistical Concepts and Methods in Research” taught by Dr. Tom Bishop of The Ohio State University. Dr. Bishop heads up ...... Continue »

After all of the activity associated with my postings on web analytics in a recession and cookie-use on Federal web sites I realize I have been strangely quiet lately here ...... Continue »

It’s about time that I posted exactly what it is I’m doing now that I left Bulldog Solutions. As I told a friend in an e-mail last week, I’ve gone ...... Continue »

Thus were the words that subtitled Bryan Cristina’s presentation (PPT) on campaign tracking at the December Web Analytics Wednesday in Columbus last Wednesday, sponsored by CoreMetrics, Analytics Demystified, and SiteSpect at BJ’s Restaurant in ...... Continue »

As you may have noticed, my blogging here over the past couple of months has been pretty sparse. That was largely because I was winding down one job, taking a ...... Continue »

I have to admit I was a little surprised at how many people howled at me when I took the Vendor Discovery Tool offline a few weeks back, but I ...... Continue »

As we look towards 2009 there are clearly some great challenges and great opportunities facing everyone who has more than a passing interest in web analytics. But regardless of the ...... Continue »