Podcast #059: Display Ads and Ad Fraud with John Nardone
In the latest episode of the Digital Analytics Power Hour, we sat down with John Nardone of Flashtalking to talk about display advertising. I had never met John, and I pretty freely admit that I’ve felt pretty burned by display ads and media analytics countless times in the past. That set up a situation that could have been pretty awkward, but John is witty, knowledgeable, and pragmatic, so he did not gloss over any of the challenges of the space. And, at the same time, he made a pretty strong case for the medium. Give it a listen below or search for it in your podcast playing platform of choice!