Podcast #064: Analog (In-Store) Analytics with Gary Angel June 6, 2017

On the latest episode of the Digital Analytics Power Hour podcast, Michael and I sat down with Gary Angel of Digital Mortar to discuss his latest adventure: shifting from the ...... Continue »

Podcast #063: The Trials and Tribulations of Tool Transitions May 23, 2017

In the latest episode of The Digital Analytics Power Hour podcast, Michael and I chatted with Nancy Koons about our respective experiences with transitioning between web analytics platforms — both ...... Continue »

Podcast #062: When/Where Does the Analyst’s Job End? May 9, 2017

It’s a topic that analysts the world over wring their hands and gnash their teeth about: once we’ve delivered recommendations, how much is the onus on us to actually follow ...... Continue »

Podcast #061: Selling the Value of Analytics April 25, 2017

Whether inside an agency and being tasked with writing the analytics section of a proposal or inside a company and lobbying for resources and visibility, analysts often have to pitch ...... Continue »

Podcast #060: The People and Personality Side of Analytics April 11, 2017

Soft skills matter when it comes to being a successful analyst. On the latest episode of the Digital Analytics Power Hour, Michael and I dove into that very topic. Give ...... Continue »

Podcast #053: Customer Data Platforms…and Some Podcast News! January 3, 2017

The start of 2017 marks the start of my third year co-hosting The Digital Analytics Power Hour podcast. Like many things in my career, it started as something of a ...... Continue »

Comparing Adobe and Google Analytics (with R) November 22, 2016

Raise your hand if you’re running Adobe Analytics on your site. Okay, now keep your hands up if you also are running Google Analytics. Wow. Not very many hands went down ...... Continue »

Getting A Cross-Device View of the User is a Behavior Problem, Not A Technology Problem November 3, 2016

This post was inspired by a recent conversation on Measure Slack, where Andrew Richardson posed the question: One discussed shift is the desire businesses have to understand a customer along their ...... Continue »

The Team Demystified Blog October 14, 2016

Welcome to the Team Demystified blog! Our team of experience contractors will be sharing their insights and observations about the ground-level work they do with our clients around the globe ...... Continue »

I am the Luckiest Guy in Analytics! October 12, 2016

Last week I had the rare opportunity to bring nearly 20 of the best minds in the Analytics industry to a private retreat in Maui, Hawaii. In between events and ...... Continue »