Podcast #073: When the Analyst Goes Independent October 10, 2017

Do you have a spare shingle lying around? Have you been thinking about painting, “Analyst for Hire – Will Work for Cookies” on it and hanging it up on your ...... Continue »

Can Local Storage Save Your Website From Cookies? September 25, 2017

I can’t imagine that anyone who read my last blog post set a calendar reminder to check for the follow-up post I had promised to write, but if you’re so ...... Continue »

Podcast #071: Reinforcement Learning with Matt Gershoff September 12, 2017

With all of the buzz about machine learning and AI coming to market, we thought it would be good to dig in a bit to one branch of machine learning ...... Continue »

Podcast #069: The Biases of the Analyst August 15, 2017

On the latest episode of the Digital Analytics Power Hour, we welcomed our new co-host — Moe Kiss — and then dove into the topic of various types of biases ...... Continue »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 5 of 5 July 31, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other disciplines. This ...... Continue »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 4 of 5 July 27, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 4 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ...... Continue »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 3 of 5 July 25, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 3 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ...... Continue »

Podcast #064: Analog (In-Store) Analytics with Gary Angel June 6, 2017

On the latest episode of the Digital Analytics Power Hour podcast, Michael and I sat down with Gary Angel of Digital Mortar to discuss his latest adventure: shifting from the ...... Continue »

Podcast #063: The Trials and Tribulations of Tool Transitions May 23, 2017

In the latest episode of The Digital Analytics Power Hour podcast, Michael and I chatted with Nancy Koons about our respective experiences with transitioning between web analytics platforms — both ...... Continue »

Podcast #062: When/Where Does the Analyst’s Job End? May 9, 2017

It’s a topic that analysts the world over wring their hands and gnash their teeth about: once we’ve delivered recommendations, how much is the onus on us to actually follow ...... Continue »