Podcast #054: Pop Analytics with Kevin Hillstrom January 17, 2017

On the latest episode of The Digital Analytics Power Hour, Michael and I chatted with Kevin Hillstrom — the man behind the MineThatData blog and the MineThatData Radio podcast. Kevin ...... Continue »

R and Adobe Analytics: Did the Metric Move Significantly? Part 3 of 3 January 12, 2017

This is the third post in a three-post series. The earlier posts build up to this one, so you may want to go back and check them out before diving in ...... Continue »

R and Adobe Analytics: Did the Metric Move Significantly? Part 2 of 3 January 10, 2017

In my last post, I laid out that I had been working on a bit of R code to answer three different questions in a way that was repeatable and ...... Continue »

R and Adobe Analytics: Two Dimensions, Many Metrics – Part 1 of 3 January 5, 2017

This is the first of three posts that all use the same base set of configuration to answer three different questions: How do my key metrics break out across two different ...... Continue »

Podcast #053: Customer Data Platforms…and Some Podcast News! January 3, 2017

The start of 2017 marks the start of my third year co-hosting The Digital Analytics Power Hour podcast. Like many things in my career, it started as something of a ...... Continue »

India Adobe Analytics “Top Gun” Classes December 14, 2016

Over the years, I have received countless messages (primarily via LinkedIn), from folks in India who want to learn more about Adobe Analytics. These messages have been detailed questions about ...... Continue »

Analysis Workspace – The Future is Here October 24, 2016

One of the great things about Analysis Workspace is that it begs you to keep driving deeper and deeper into analysis in ways that the traditional Adobe Analytics reports do ...... Continue »

Analysis Workspace Fallout Reports October 21, 2016

Yesterday, the Adobe Analytics team added a lot of cool new functionality related to Analysis Workspace. One of these additions was the addition of a Fallout visualization, which was previously ...... Continue »

I am the Luckiest Guy in Analytics! October 12, 2016

Last week I had the rare opportunity to bring nearly 20 of the best minds in the Analytics industry to a private retreat in Maui, Hawaii. In between events and ...... Continue »

Pricing State September 27, 2016

If you are an online retailer, there are situations in which you will offer your products in various pricing states. For example, there may be some products that are on ...... Continue »