A Mobile Analytics Comparative: Insurance Apps – Part 1 August 17, 2017

Throughout this mobile analytics comparative, I was looking for a few specific things to determine data collected by a group of high-profile apps and how their respective analytics tools were ...... Continue »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 5 of 5 July 31, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other disciplines. This ...... Continue »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 4 of 5 July 27, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 4 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ...... Continue »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 3 of 5 July 25, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 3 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ...... Continue »

Ten Tips For Presenting Data from MeasureCamp SF #1 July 23, 2017

Yesterday I got to attend my first MeasureCamp in San Francisco. The “Unconference” format was a lot of fun, and there were some fantastic presentations and discussions. For those who requested it, ...... Continue »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 2 of 5 July 21, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 2 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ...... Continue »

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 1 of 5 July 20, 2017

Foundational Social Psychology Experiments (And Why Analysts Should Know Them) – Part 1 of 5 Digital Analytics is a relatively new field, and as such, we can learn a lot from other ...... Continue »

Evolution of the Analysis Exchange July 6, 2017

When we created the Analysis Exchange years ago my Partners and I all knew the industry needed better gateways into the field. Being “old school” each of us had more ...... Continue »

The Trouble (My Troubles) with Statistics July 3, 2017

Okay. I admit it. That’s a linkbait-y title. In my defense, though, the only audience that would be successfully baited by it, I think, are digital analysts, statisticians, and data ...... Continue »

“What will you do with that?” = :-( April 12, 2017

Remember back when folks wrote blog posts that were blah-blah-blah “best practice”-type posts? I think this is going to be one of those – a bit of a throwback, perhaps. ...... Continue »