Tim Wilson BLOG

Business cliches
Business cliches
By on August 15, 2007

Seth Godin has started a list on Squidoo for business cliches. I added “data driven.” The list itself is an interesting read, although I definitely found myself struggling as to ... read more »

"If you can't measure it, don't do it"
By on August 10, 2007

I heard this again today. It’s a mini-mantra in my current company, and I couldn’t disagree more. There’s a fairly famous Albert Einstein quote: “Not everything that can be counted counts, ... read more »

One more reason why you CAN'T just start with the data
By on August 8, 2007

My boss mentioned Parkinson’s Law to me this morning in reference to a discussion we were having about sales and marketing process efficiency. I was familiar with the concept, but ... read more »

Sometimes, the best plan is to just ask
By on August 7, 2007

A fairly common web site registration form checkbox is something along the lines of: “Please have a sales representative from this company contact me.” It’s an easy question, very clearly ... read more »

Are you data-oriented or process-oriented?
By on August 4, 2007

Yet another entry on a topic that’s been kicked around in my head for several years, but which seems to come up every week or two. It’s the recognition that ... read more »

What happens if you combine 3D WITH fading axes?
By on July 26, 2007

I really hope this blog doesn’t become just a continuous series of rants around my pet peeves regarding data visualization. But…I stumbled across the following in a white paper about ... read more »

Vitriolic Rant Redux — 3D Pie Charts
By on July 18, 2007

Pie charts are generally bad enough. Mainly, because they take a lot of real estate to provide pretty limited information. But, they do have their place. That place is showing ... read more »

Vitriolic Rant about "3D" Charts
By on July 16, 2007

This is my second week in a row in training — just today and tomorrow this week, thankfully. This week, the product is HardMetrics which, frankly, is a pretty damn ... read more »

"Time Span" vs. "Time Range"…reporting
By on July 13, 2007

I spent all week in partner training for Eloqua, which is one of the premier marketing automation companies. My company has used them for ourselves as well as for our ... read more »

Sometimes, it doesn't make sense to look at the data
By on July 6, 2007

(YET AGAIN aiming for a briefer entry) We got into a discussion today at work about how we were going to optimize certain aspects of our marketing efforts. Specifically, we were ... read more »