Tim Wilson BLOG

Digital Analytics: R and staTISTICS -> dartistics.com
Digital Analytics: R and staTISTICS -> dartistics.com
By on September 12, 2016

Are you hearing more and more about R and wondering if you should give it a closer look? If so, there is a new resource in town: dartistics.com! The site is ... read more »

Are You Part of the Measure Slack Community?
By on August 29, 2016

Last week was a particularly nice week for me in the Measure Slack team, and, while I tout it every time I speak and at the end of every episode ... read more »

Should Digital Analysts Become More Data Scientific-y?
By on July 4, 2016

The question asked in this post started out as a simpler (and more bold) question: “Is data science the future of digital analytics?”  It’s a question I’ve been asking a lot, ... read more »

Shiny Web Analytics with R
By on May 16, 2016

It’s been a a couple of months since I posted about my continued exploration of R. In part, that’s because I found myself using it primarily as a more-powerful-than-the-Google-Analytics-Chrome-extension access ... read more »

So, R We Ready for R with Adobe Analytics?
By on February 3, 2016

A couple of weeks ago, I published a tutorial on getting from “you haven’t touched R at all” to “a very basic line chart with Google Analytics data.” Since then, ... read more »

Tutorial: From 0 to R with Google Analytics
By on January 17, 2016

(This post has a lengthy preamble. If you want to dive right in, skip down to Step 1.) R is like a bicycle. Or, rather, learning R is like learning  to ride a bicycle. Someone ... read more »

The Power of Combining Number Formatting and Conditional Formatting in Excel
By on September 25, 2015

I build a lot of dashboards in Excel, and I’m a bit of a stickler when it comes to data visualization. This post walks through some of the ways that ... read more »

Working with Variable-Row-Count Adobe Report Builder Queries
By on September 13, 2015

I use Adobe Report Builder a lot. It’s getting to the point where I have to periodically reassure my wife that my relationship with the tool is purely platonic. One of the ... read more »

Two (Only Two!) Reasons for Analysis: Opportunities and Problem Areas
By on May 26, 2015

A common — and seemingly innocuous — question that analysts get asked all the time, in one form or another: “Can you do some analysis tell us where you think we ... read more »

Is On-Demand Radio the Next Big Digital Channel?
By on March 1, 2015

The title of this post is really two questions: Is on-demand radio the next big channel? Is using “on-demand radio” instead of “podcast” in the title really just a sleezy linkbait move? I’ll ... read more »