2016 Adobe Analytics “Top Gun” Class
Each year I try to offer one public version of my Adobe Analytics “Top Gun” class in the United States. This year, it will be on May 10, 2016 in Chicago. I just returned from doing a public version of my class in England and it was a great session with lots of folks from different types of organizations. For those who are unfamiliar with my “Top Gun” class, it is a one day, intensive review of how Adobe Analytics works behind the scenes. It covers sProps, eVars, Success Events and advanced uses of all Adobe Analytics features. It also includes many practical tips and tricks that I have blogged about over the years.
The class is intended for anyone who wants to really learn how to implement Adobe Analytics and the primary focus is how to translate business questions into Adobe Analytics implementation steps. While it does not cover the tagging aspects of Adobe, the class does go deep into how to work with developers to configure Adobe Analytics optimally. Most attendees are Adobe Analytics administrators, developers and anyone else who wants to really understand what can be done with the tool. However, it is not intended to be a class for casual end-users/analysts, as it goes deeper than they care to go! Here is a link to the class with more information: https://www.eventbrite.com/e/web-analytics-demystified-adobe-analytics-top-gun-training-tickets-22798173952
This year, I am teaming up with my partner Tim Wilson and offering my class the day before he offers a class on Microsoft Excel for Analysts (https://www.eventbrite.com/e/excel-with-excel-for-the-digital-analyst-tickets-22798398624). We are doing this so people can attend both classes two days in a row if desired. Also, if you register for both classes, you can get each for 10% off! To get a discount code for registering for both classes, please e-mail me.
This will be the only time this year that I will offer this class publicly, so if you are interested, please sign-up before the class is sold out. Thanks and I hope to see you this May in Chicago!